Prof. Phani Tej Adidam will be visiting the Faculty of Business Administration and International Trade from November 21st to November 30th, 2016.
During his visit, Professor Adidam will be teaching several topics in Marketing research, Brand Management, Advertising and Promotion, Sales Management, and Special Topics in Marketing.
Currently, Prof. Phani is Executive Management Education Professor and Chair of the Department of Marketing and Management, University of Nebraska at Omaha (UNO), USA. Research interests of professor Adidam include marketing strategy, decision confidence, competitive intelligence, customer relationship management and sales management.